The main goals of Industryplayer are to gain the highest market share and wealth possible. You can purchase up to 5 licences in which to accomplish this goal. Each license represents a company that you own within your holding company. Each license can upsize its capacity to increase its production output and sales. This allows you to extract the highest possible profits and market share by the end of each level

The IP World is very competitive. Like in the real economy, strong rivals are competing for market dominance while others are struggling for survival.